Thursday 26 June 2014

ISSA by Foreo: The Toothbrush Reinvented !

While dentists recommend brushing for at least two minutes, the average American brushes for 46 seconds. Say goodbye to regular electric toothbrushes, and say hello to this innovative gadget. 



Issa, is a high-tech toothbrush created by FOREO. It has conceptualized what the original electric toothbrush should have been right from the very start. It has designed the entire concept from scratch with cutting-edge technology and materials instead of just trying to improve the current design.



The Issa comes in 2 formats: the ISSA™ and ISSA™ mini



You never know what your toothbrush is picking up in your old toiletry bag or on a hotel bathroom countertop. The Issa is innovative by being the first smart toothbrush made of Silicone which is non porous. This means it doesn’t absorb any microbes for hygienic bristles.



Perhaps the best example of how this toothbrush triumphs against its competitors is in the design. Forget the bulky exterior or plain white color that regular electric toothbrushes have, the Issa has a vibrant and visually appealing design and comes in many fashionable colors.

A toothbrush that you can take into the shower or wash under the sink without worrying about damaging its electronic innards only reinforces how well executed the Issa is. Understanding consumer habits, this brush includes an integrated battery that lasts an astonishing 365 uses per each full charge and only takes 1 hour to fully charge. Also, it is far more durable than standard electric toothbrushes, the Issa requires no replacement brush heads for 1 year.



With 15 days to go until the end of their crowd-funding  campaign on Indiegogo, Issa has already exceeded its target (158%). You can still support this project here.

By Creative Tech Reviews 

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